Goodcall vs Rosie is usually framed as minutes against callers, but many small trade owners also have My AI Front Desk on the shortlist, and it bills a third way: a flat plan with a pool of credits that turns into per-minute charges once the included time runs out. Short answer: at 100 calls a month, Goodcall Starter ($79) is cheapest, My AI Front Desk comes to about $114 and Rosie needs Scale ($149) to book jobs. At 300 calls, Goodcall Growth ($129) and Rosie Scale ($149) stay flat while My AI Front Desk climbs to about $264. Pick Rosie for a plumbing line that needs reliable transfers, Goodcall for an HVAC shop whose customers ring back about the same job, and My AI Front Desk for a cleaning company with short calls and lots of web leads.
How we put this together: researched from the My AI Front Desk, Rosie and Goodcall pricing pages and their help articles on calendar booking, call transfers and CRM connections, all read on November 13, 2026. Researched from vendor pages, not hands-on tested: we have not run any of the three on a live trade phone line, and the monthly totals are our arithmetic on published prices. See our research and testing methods.
This page is built for a one-location trade business with a crew of two to ten: a plumber, an HVAC company or a residential cleaner. If you want the wider field first, our best AI receptionist for small business guide covers eight tools, and our Rosie vs Upfirst vs Goodcall cost comparison prices Rosie and Goodcall against a per-call tool. Here, My AI Front Desk is the third option, and the question is what each one costs at 100 and 300 calls.
Goodcall vs Rosie vs My AI Front Desk: the plans side by side
All three start under $100 a month, but only Goodcall and My AI Front Desk book and transfer on that first plan. Rosie keeps calendar booking and live transfers for Scale and Growth.
| My AI Front Desk | Rosie | Goodcall | |
|---|---|---|---|
| What it meters | Voice minutes, then credits | Minutes | Unique callers (one phone number, once a month) |
| Plans | Business-in-a-Box $99/mo ($79/mo billed yearly); Partner/Enterprise custom | Professional $49, Scale $149, Growth $299 | Starter $79, Growth $129, Scale $299; Enterprise on request |
| Included usage | 200 voice minutes, 400 texts, 100 web chats, 300 form leads | 250, 1,000 or 2,000 minutes | 100, 500 or 2,000 unique callers |
| Past the allowance | 1,000 free overage credits a month, then $10 per 1,000 credits; voice uses 25 credits ($0.25) a minute | Not published | 79¢, 26¢ or 15¢ per extra caller |
| Booking and transfers | Google Calendar booking; transfers with backup numbers | Scale and Growth only | Google Calendar named; transfer with a backup person |
| Trial | 7 days | 7 days | Free demo agent; pay when you connect a number |
Prices checked November 13, 2026. Monthly billing in USD before tax. Rosie and Goodcall prices match what we recorded in October; My AI Front Desk now lists a 1,000-credit monthly overage pool on its pricing page.
How My AI Front Desk turns minutes into credits
My AI Front Desk gives you 200 voice minutes, then draws on a credit pool. The My AI Front Desk pricing page sets one credit at one cent and charges 25 credits per voice minute, so extra talk time costs $0.25 a minute. The plan also includes 1,000 overage credits each month, which covers 40 more minutes. Unused pool credits expire at the end of the month. When the pool runs dry, auto-reload adds 1,000 credits for $10, and bought credits never expire.
In practice the plan covers about 240 minutes before you pay more. At a three-minute average that is roughly 80 calls. Every 40 minutes past that adds another $10 reload.
Two other limits on the same page matter for a trade shop. The dashboard keeps the last 200 call logs, so a 300-call month will not all be there to scroll back through. And the plan includes two editor seats, which suits an owner plus an office manager but not a whole dispatch team.
What 100 and 300 calls a month cost on each
Goodcall is cheapest at both volumes; My AI Front Desk beats Rosie at 100 calls and costs the most at 300. We assumed three-minute calls, the same average we used on our earlier comparisons. We also assumed a share of repeat callers: 100 calls from 80 different numbers, and 300 calls from 200.
| Month | My AI Front Desk | Rosie | Goodcall |
|---|---|---|---|
| 100 calls, 300 minutes, 80 callers | About $114: $99 + 60 minutes over the pool (1,500 credits, $15) | $149: Scale, the cheapest plan that books | $79: Starter covers 100 callers |
| 300 calls, 900 minutes, 200 callers | About $264: $99 + 660 minutes over the pool (16,500 credits, $165) | $149: 900 minutes fits in Scale’s 1,000 | $129: Growth (Starter plus 100 extra callers would be $158) |
| 300 calls at 4 minutes (1,200 minutes) | About $339 | $299: Growth, since Scale overage is not published | $129: minutes are not metered |
Credits are bought in $10 blocks, so the cash you pay can run up to $10 above these figures, with the leftover credits carried into next month. Paying My AI Front Desk yearly cuts the base to $79, which brings the 100-call month to about $94. Rosie offers two months free on yearly billing.
The order flips if your calls are short. At 100 two-minute calls, the 200 included minutes cover the month and My AI Front Desk stays at $99, while Rosie still needs Scale at $149 for booking.
Plumbers: emergency transfers matter more than price
For a plumber, the call that counts is the burst pipe at 9 p.m., so the transfer setup decides the pick more than the price does.
- Rosie fits best. The Rosie pricing page puts warm and live transfers on Scale, and Growth adds waterfall transfers that try several numbers until a tech answers.
- My AI Front Desk has comparable tools. Its call transfer help page describes hot transfers that dial backup numbers in order or ring several phones at once. If nobody picks up, the AI stays on the line. The catch is minutes: plumbing calls run long while the caller describes the leak, and every minute past the allowance costs $0.25.
- Goodcall transfers to the person you choose, with a backup if they do not pick up. Its product page even walks through a plumbing company example.
Whichever you trial, script the emergency phrases for your area. For a wider look at the options, see our answering services for plumbers guide.
HVAC: the busy season changes the bill
An HVAC phone can double in the first heat wave, and the same customers call back to ask when the tech is coming. That pattern favours Goodcall.
On the Goodcall pricing page, a customer is one phone number counted once a month, spam and wrong numbers do not count, and minutes are never metered. A homeowner who calls four times about one no-cool job is billed once. Goodcall’s own estimate is about 150 calls a month on Starter and 750 on Growth.
Rosie Scale’s 1,000 minutes leave room for a busy month, but if you blow through them you need to ask what overage costs, because Rosie does not publish it. My AI Front Desk keeps answering in a spike through auto-reload, but at $0.25 a minute a 600-minute peak month comes to about $189 instead of $99. Our AI receptionist for HVAC guide covers more HVAC-specific options.
Cleaning companies: short calls and lots of web leads
Cleaning calls are short (rebook Tuesday, add an oven clean, what is your price for a move-out), and many leads arrive through the website, not the phone. That is where My AI Front Desk’s bundle earns its price.
The $99 plan includes 400 texts, 100 website chats and 300 form submissions on top of the 200 voice minutes, plus up to 20 outbound calls a day for reminders or follow-ups. Its scheduling help page says the AI checks availability, picks an open slot and books it during the call, and a Google Calendar sync prevents double bookings. At two-minute calls, 200 minutes covers about 100 calls a month.
Rosie needs Scale ($149) to book, and its website texting is a $50 add-on with 25 conversations. Goodcall suits a cleaner whose recurring clients ring often, since each counts once. Our AI receptionist for cleaning companies guide compares more tools for this trade.
Jobber, Housecall Pro and the fine print
Rosie is the only one of the three that publishes direct connections to trade software. The others rely on Zapier, an API or HighLevel.
- Rosie: the Rosie Jobber integration logs calls, texts and chats as client notes and creates new clients. It works on any Jobber plan and is included on every Rosie plan. It does not book jobs in Jobber; booking runs through your calendar. The Housecall Pro integration does the same, but it needs Housecall Pro’s MAX plan. Rosie’s help center also lists Workiz, ServiceM8 and Kickserv.
- Goodcall: updates records in HighLevel and connects through Zapier; Starter allows one external tool, Growth five.
- My AI Front Desk: Zapier on the main plan; API access and custom integrations are Enterprise only. Its plan table also lists “2 of each” agent actions, such as transferring a call or pushing data to another app, so confirm in the trial that this covers your workflow.
If you already pay for Jobber or Housecall Pro, compare their built-in options in our Jobber Receptionist vs Housecall Pro CSR AI comparison first. If you are still unsure a machine should answer at all, read our AI receptionist vs answering service guide. More options live in our AI receptionist reviews and guides.
Sources
All read November 13, 2026:
- My AI Front Desk pricing: $99/$79 plan, 200 minutes, credit rates, 1,000-credit pool, $10 reloads, log and seat limits.
- My AI Front Desk call transfer workflows and scheduling overview.
- Rosie pricing: plans, minutes, features by plan, website texting add-on.
- Rosie Jobber integration and Rosie Housecall Pro integration.
- Goodcall pricing and the Goodcall product page.
